WSRO member looking for ETCs to participate in a study on intrinsic vs. exstrinsic motivation for commute behavior

29 Oct 2013 9:55 AM | Caryn Walline

Would your company or organization be willing to make charitable donations on behalf of employees who walk, bicycle, carpool, vanpool or ride the bus to work, instead of driving alone?

One of our WSRO members, Mary Anderson with the Whatcom Council of Governments, is currently in graduate school at the University of Washington studying Sustainable Transportation and preparing a capstone project to examine whether donations to the charity of one’s choice are more motivating than receiving financial incentives to not drive alone to work.

Mary is looking for a few employers throughout Washington State who would be willing to take part in a study to test this incentive model. Participating employers would:

  • Establish the process for selecting charities and making donations
  • Advertise the program to their employees
  • Register interested employees
  • Document employees’ non-SOV trips for 2-3 months
  • Make charitable contributions on behalf of the employees
  • Provide anonymous trip and contribution data

If you are interested in participating or would like more information, please contact Mary Anderson at 360-676-6974 or Companies and organizations of all sizes are encouraged to participate.


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